Why did David Ogilvy buy my business?

If you asked the top masters in this business – the legends, the people who make millions a year – the secret of their success, what do you think they’d say?

Is it talent? Is it creativity? Is it determination? Is it experience? Is it being in the right place at the right time? Is it networking – knowing the right people?

All these things are important. But one thing matters more than anything else.