![Lendal H Kotschevar Diane Withrow Management by Menu 4th Edition 250x343 1 - eSy[GB]](https://easygif.digital/wp-content/uploads/2024/01/Lendal-H-Kotschevar-Diane-Withrow-Management-by-Menu-4th-Edition-250x343-1.png "Lendal-H-Kotschevar-Diane-Withrow-Management-by-Menu-4th-Edition-250x343-1")
Lendal H Kotschevar, Diane Withrow – Management by Menu, 4th Edition
Original price was: $84.00.$28.00Current price is: $28.00.
In StockDigital Download: You will receive a download link via your order email
Description
Buy Lendal H Kotschevar, Diane Withrow – Management by Menu, 4th Edition Course at esyGB. You will have immediate access to the digital downloads in your account or your order email.
Management by Menu 4th Edition
By: Lendal H. Kotschevar & Diane Withrow
Released: May 2012
Format: Ebook (PDF)
Description:
Management by Menu, Fourth Edition presents the menu as the central influence on all foodservice functions. This unique approach clearly outlines both the “big picture” behind a well-run foodservice operation, and the practical details of costing, planning, analyzing, purchasing and production, beverage management, promotion, and service. Both students and working managers will come away from this book able to clearly develop a menu and effectively use it as a management tool.
Thoroughly updated with the latest changes affecting the industry, this Fourth Edition has also been revised to give readers a more hands-on learning experience. Sample menus, mini-case studies, self-test review questions, and other new features lead to greater interactivity and engagement with the material. Coverage of new, helpful technologies is now integrated throughout the book.
This Fourth Edition also includes new coverage of:
- Nutrition, health, diets, and the new Food Pyramid, all appearing wherever relevant
- How the foodservice industry has advanced over the past ten years, including specific segments and demographic supporting data
- Innovative menu pricing strategies, featuring non-cost approaches such as pricing by sales potential or margin analysis
- Today’s menu building software, offering a variety of examples and tools
- Ethical leadership in restaurant management, discussed in an entirely new chapter
- A newly created Study Guide provides several additional resources to help readers review the material and exercises to test their knowledge of key topics and concepts
- A dynamic guide for today’s foodservice industry, Management by Menu, Fourth Edition sets the standard for understanding menu management.
About the Author
LENDAL H. KOTSCHEVAR, PhD, (1908-2007) was Professor Emeritus at Florida International University.
DIANE WITHROW is Program Coordinator of the Hotel Restaurant Management Program at Cape Fear Community College in North Carolina.
Table of contents
Preface.
1. A Look Back at the Foodservice Industry.
2. Profile of the Modern Foodservice Industry.
3. Planning a Menu.
4. Considerations and Limits in Menu Planning.
5. Cost Controls in Menu Planning.
6. Menu Pricing.
7. Menu Mechanics.
8. Menu Analysis.
9. The Beverage Menu.
10. Producing the Menu.
11. Service and the Menu.
12. The Menu and the Financial Plan.
13. Ethical Leadership in Restaurant Management.
Appendix A. Accuracy in Menus.
Appendix B. Number of Portions Available From Standard Containers.
Appendix C. Menu Evaluation.
Appendix D. Menu Factor Analysis.
Appendix E. A Brief History of Foodservice.
Notes.
Glossary.
Index.
Get Download Lendal H Kotschevar, Diane Withrow – Management by Menu, 4th Edition at Forimc.net today!
Delivery Method
– After your purchase, you’ll see a View your orders link which goes to the Downloads page. Here, you can download all the files associated with your order.
– Downloads are available once your payment is confirmed, we’ll also send you a download notification email separate from any transaction notification emails you receive from esy[GB].
– Since it is a digital copy, our suggestion is to download and save it to your hard drive. In case the link is broken for any reason, please contact us and we will resend the new download link.
– If you cannot find the download link, please don’t worry about that. We will update and notify you as soon as possible at 8:00 AM – 8:00 PM (UTC+8).
Thank You For Shopping With Us!
Buy the Lendal H Kotschevar, Diane Withrow – Management by Menu, 4th Edition course at the best price at esy[GB]. Upon completing your purchase, you will gain immediate access to the downloads page. Here, you can download all associated files from your order. Additionally, we will send a download notification email to your provided email address.
Unlock your full potential with Lendal H Kotschevar, Diane Withrow – Management by Menu, 4th Edition courses. Our meticulously designed courses are intended to help you excel in your chosen field.
Why wait? Take the first step towards greatness by acquiring our Lendal H Kotschevar, Diane Withrow – Management by Menu, 4th Edition courses today. We offer a seamless and secure purchasing experience, ensuring your peace of mind. Rest assured that your financial information is safeguarded through our trusted payment gateways, Stripe and PayPal.
Stripe, known for its robust security measures, provides a safe and reliable payment process. Your sensitive data remains confidential throughout the transaction thanks to its encrypted technology. Your purchase is fully protected.
PayPal, a globally recognized payment platform, adds an extra layer of security. With its buyer protection program, you can make your purchase with confidence. PayPal ensures that your financial details are safeguarded, allowing you to focus on your learning journey.
Is it secure? to Use of?
- Your identity is kept entirely confidential. We do not share your information with anyone. So, it is absolutely safe to buy the Lendal H Kotschevar, Diane Withrow – Management by Menu, 4th Edition course.
- 100% Safe Checkout Privateness coverage
- Communication and encryption of sensitive data.
- All card numbers are encrypted using AES with a 256-bit key at rest. Transmitting card numbers occurs in a separate hosting environment and does not share or store any data.
How can this course be delivered?
- After your successful payment this “Lendal H Kotschevar, Diane Withrow – Management by Menu, 4th Edition course”, Most of the products will come to you immediately. But for some products were posted for offer. Please wait for our response, it might take a few hours due to the time zone difference.
- If this occurs, please be patient. Our technical department will process the link shortly after, and you will receive notifications directly via email. We appreciate your patience.
What Shipping Methods Are Available?
- You will receive a download link in the invoice or YOUR ACCOUNT.
- The course link is always accessible through your account. Simply log in to download the Lendal H Kotschevar, Diane Withrow – Management by Menu, 4th Edition course whenever you need it.
- You only need to visit a single link, and you can get all the Lendal H Kotschevar, Diane Withrow – Management by Menu, 4th Edition course content at once.
- You can choose to learn online or download for better results, and you can study anywhere on any device. Please ensure that your system does not enter sleep mode during the download.
How Do I Track Order?
- We promptly update the status of your order after your payment is completed. If, after 7 days, there is no download link, the system will automatically process a refund.
- We value your feedback and are eager to hear from you. Please do not hesitate to reach out via email us with any comments, questions and suggestions.
