- 8 Step by Step Modules
- 34 Detailed Chapters
- 15+ Videos & Hours of Tailored Content
- Interviews from Newsletter Creators of 20k to 100k+
- Business Models, Financial Models, Tech Stack, Scripts, Templates & Guides
- Our Internal Memos, Notes on What Worked and Didn’t & Analytics Pages
Email Is KING for PROFIT
If you don’t already have an email list or newsletter, or if you want to 10x yours here’s where to start.
You Might Be Thinking…
I’m not sure if I can do this? Is it worth it to focus on newsletter growth? Why don’t I just go start and do this myself? I’m not a good enough writer.
1. Excuses! None of those should stop you
Anyone with this playbook and dedication can turn their business, their brain and a newsletter into a profitable thriving business.
2. I never planned on creating this course!
But as I went down the path of growing Contrarian Thinking, many people started taking notice and asked how I was growing and creating satellite businesses. So this is my excuse to be lazy and not keep answering that every 2 seconds :).
3. The truth is most people wing it on building a list and despair when they don’t grow
Others try to use ads, buy followers, just do social media, ignore their email list or waste away in Substack obscurity. There’s a better way.
4. Don’t create, steal
Like all of my other businesses, I first went to the competition. The Hustle, Morning Brew, Pomp, Sahil Bloom. I followed their blueprints. Then started testing my crazy ideas to figured out what actually works… and sh*t that definitely DOES NOT.
5. I’m kind of blown away
The team (which was lil ole me for 12 months) kinda crushed it. In 18 months we grew from 10,000 followers across all platforms to over 500,000+ and newsletter list of tens of tens of thousands. The impact we’ve created as been even cooler.
Course curriculum
1. Buckle Up MFers
• Welcome Future Social Media & Email Tycoons
• What to Expect? & WTF To Listen to Me?
2. The 306 Billion $ Opportunity
• Why Email?
• Learn From the Biggest
• The Why Is Bigger Than You Think…
• Video Bonus – Q&A Insider Peek, Interview With Codie & The Contrarian Team
3. Your First Step
• The WHAT and WHY
• How to Pick Your Niche?
• Still lost on where to start…
• The WHO and HOW (+ some newsletter resources)
• Before You Start, Read
• When It’s Too Hard to Write…
4. Your Tech Stack
• Your Landing Page & Blog
• Setting Up Your Newsletter & landing Page
• Other Tech Tools That Are Awesome
• Increasing Your Open Rate & Welcome Sequence
5. Da Business Plan
• Really Intimidating Business Plan
• Goals: Keep the Main Thing the Main Thing
• Traction: EOS 1.0 – Goal Framework
• Team & How to Find ‘Em
• Special Video Presentation: Steph Smith on Growing With The Right Team & KPIs
6. Growth Plan
• If You Build It, They Won’t Just Come
• Your 1st 1,000 Subscriber in 1 Week
• Your 1st 10,000 Subscribers: The Step By Step
• Leverage Others Audiences
• Platform Hack TikTok
• Platform Hack Twitter
• Platform Hack Instagram
• Collaborations An Echo Chamber
• Psychology of Newsletters: Get In Their Heads
• Buy Then Build: Growing Via Acquisitions
• Special Video Presentation: Alex Garcia On Growth Through Loops
• Special Presentation: Dan Held, How to Grow Your Own Audience Through Multichannel Presence
• In Summary
7. Make That Paper $
• Premium Newsletter
• Create A Facebook Community.
• Pre-Launch, Always
• You’re Probably Not Charging Enough
• Paid Ads, Using $ to Grow
• Special Video Presentation: Jack Butcher and a $5mil Online Business
• Make Sure You Have A Funnel
• Special Video Presentation: Chris Lema On Membership & Subscription Models
• Resource 1: Newsletter Profit Model
• Resource 2: Expanded Financial Projections
• Resource 3: E-Downloads
• Summary of Money Plan
8. Now Start The Next Biz
• Trolls, Haters & What Will Happen
• This is JUST the BEGINNING
• Video Bonus – Nathan Barry & Codie Sanchez $1Million Newsletter
• Growing A Newsletter For Corporate Marketers – Amplifying Your Email Marketing Efforts with Your Company Newsletter
• BONUS: Newsletter Masterclass Replay 10/29/21
• Go Forth & Do!
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