CMO Foundations: Creating a Marketing Culture – Deirdre Breskenridge

Description

Buy CMO Foundations: Creating a Marketing Culture – Deirdre Breskenridge Course at esyGB. You will have immediate access to the digital downloads in your account or your order email.

Effective chief marketing officers (CMOs) help to cultivate a marketing culture where team members are inspired, engaged, and motivated to participate in company programs. In this course, Deirdre Breakenridge lays out how CMOs can create a vibrant culture of marketing at their organizations. Deirdre explains how to audit your existing culture and create goals, a vision, and a mission to align all groups. She also shares how to identify leaders that can champion your new marketing culture, as well as how to measure the progress of your marketing culture shift.

Topics include:

• Define the marketing culture.
• Identify how to shift the culture.
• Explain the tenets of culture change management.
• Define purpose, vision, and goals.
• Train a people-first marketing culture.
• Utilize recognition and rewards.
• Measure marketing culture values.

Get CMO Foundations: Creating a Marketing Culture – Deirdre Breskenridge, Only Price $37

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Buy the CMO Foundations: Creating a Marketing Culture – Deirdre Breskenridge course at the best price at esy[GB]. Upon completing your purchase, you will gain immediate access to the downloads page. Here, you can download all associated files from your order. Additionally, we will send a download notification email to your provided email address.

Unlock your full potential with CMO Foundations: Creating a Marketing Culture – Deirdre Breskenridge courses. Our meticulously designed courses are intended to help you excel in your chosen field.

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