Description
Buy PPC Elites Academy – Art Hernandez Course at esyGB. You will have immediate access to the digital downloads in your account or your order email.
Course Curriculum
Introduction
- Join The Notifications List!
- What is Dropshipping? (2:14)
- Difference Between Niche & General Stores (4:35)
- Email Setup (1:37)
- Opening Your Store (2:57)
Module 1: Shopify Interface Navigation
- Home Page (3:59)
- Orders (3:22)
- Products (15:42)
- Customers (4:30)
- Analytics (4:51)
- Discounts (5:52)
- Apps + Appstore (7:46)
- Sales Channels (4:11)
- Online Store (4:55)
- Settings (9:12)
Module 2: Preparation + Store Setup
- Shipping Settings (4:17)
- Important Pages (5:07)
- Essential Apps (7:13)
- How To Do Product Research (14:59)
- Products Titles & Descriptions (14:14)
- How To Price Your Products (4:20)
- Setting Up Your Theme + Product Page (23:56)
Module 3: Google Ads Setup + Overview
- How To Set Up Google Ads Account (3:29)
- How To Setup Google Analytics (4:03)
- How To Connect Google Ads And Analytics (2:50)
- Overview: Sidebar (22:43)
- Overview: Top Bar (13:06)
- Overview: Midsection (7:42)
- Columns setup (4:57)
- How To Install Conversion Tracking (0:59)
Module 4: Google Search Ads Creation + Overview
- Explaining Keywords (9:55)
- How To Find Profitable Keywords (14:56)
- Campaign Creation + Overview (3:00)
- Search Ads Creation (19:08)
- Different Bidding Strategies In Depth (36:16)
- Campaign Settings (10:34)
- Search Ad Extensions (11:21)
Module 5: Google Search Ads Optimization
- Dont Just Kill Your Campaigns (6:54)
- Looking At The Data (20:27)
- Testing Different Ad Copies (5:53)
- What Is The Keyword Quality Score (12:04)
- Creating Separate Ad Groups For Winning Keywords (6:39)
- Negative Keywords & Why They Are Essential (8:47)
- Bid Adjustments & Why They Are Essential (12:22)
- How To Increase Your Search Ads Position (8:46)
- What Is Ad Scheduling (13:25)
- When To Raise Your Budget (4:41)
- How To Run Ad Experiments (9:39)
Module 6: Google Shopping Setup + Overview
- How To Setup Google Shopping (6:40)
- Navigating The Merchant Center (13:43)
- Preparing Products For Success (17:42)
Module 7: Google Shopping Ads Creation
- Google Shopping Ads Creation (13:00)
- Shopping Campaign Overview (5:55)t
- Explaining The Bidding Strategies (9:54)
Module 8: Google Shopping Ads Optimization
- How To Segment Your Products Into Different Groups (5:47)
- How To Optimize Your Google Shopping Campaigns (REVEALING MY $500K PRODUCT) (52:29)
- Using The Targeted Funnel Method To Target Specific Keywords (23:13)
Module 9: Google Smart Shopping
- What Are Smart Shopping Campaigns (2:49)
Important Links
- PPC Elites Mastermind Facebook Group
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