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Csaba Borzasi – Breakthrough Conversions Academy
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Csaba Borzasi – Breakthrough Conversions Academy
August Birch – Momentum Maker
Finally, The Only Sustainable Strategy to Build a Massive Catalog of Creative Projects Without the Need for Willpower, External Motivation, or Natural Talent
(Even if you’ve tried every other creative work process out there and none of them worked for you—guaranteed)
Using my proprietary ‘NUDON’ formula, coupled with the habit of Automatic Discipline, you will discover how to build a daily work practice that allows you to finish your most-important projects, despite the daily turbulence of life. You will grow a massive body of work in a short time—all through a simple, daily practice anyone can follow …and it’s GUARANTEED.
Hello Creator,
I’m August Birch. I’m a writer, creator, and teacher. I help creative folks like you make more work that sells and sell more work they make.
For the past 20 years I’ve been building and marketing little businesses. I’ve started and (and failed-at) more business opportunities than most people will try in a lifetime (so you don’t have to repeat my mistakes).
As a creative person, I’ve always struggled with shiny-object syndrome.
There were always new, more-exciting, and (seemingly) better projects to start than the project I was currently working on. The new ideas were never a problem.
The problem was sticking with the best ideas all the way to completion.
I spent hundreds of hours on projects I never finished. I’m embarrassed to admit it now, but my hard drive is filled with dozens (if not hundreds) of old, unfinished projects from the dark days.
I had big dreams, huge aspirations, and important goals, but I got stuck on this relentless hamster wheel of starting… and re-starting. I just couldn’t force myself to ship the projects I started.
Not only did I waste a bunch of time that I’ll never get back, I wasn’t helping my audience either. I was stuck, frustrated, and filled with self-doubt.
Here, I had all this knowledge and the ability to help the people in my tribe, but I couldn’t force myself to finish the projects to help them.
And as we all know, if you don’t ship your best work, the work doesn’t exist.
Ten years ago I got fed up with repeating the same habits and hoping for a different result. I decided enough was enough and I started developing a work process, where I could finish the projects I start, without relying on willpower to get me there.
How do I know this?
(I’m just an average guy with big dreams and a desire to help other creators get what they want)
Hi, I’m August Birch. I’m a writer, creator, father, husband, and marketing coach from Michigan. For years I struggled to get my fledgling information publishing business off the ground, but couldn’t find a way to finish my most-important work on a regular basis.
I had all these ideas for helping my tribe, but no matter how hard I tried to muscle-through each idea, I couldn’t finish the projects I started. I wasn’t born with any measurable gifts or talents. All I had was a burning desire to help others achieve what they want in life.
The problem was I had almost nothing to offer my clients… even when they kept asking, “I love your work. Do you have anything else I can buy?”
Then, over many years I developed the ‘NUDON’ work formula. Now I’m able to finish a steady stream of new projects, without relying on willpower or motivation to finish them.
I now operate my international publishing business in more than 110 different countries and I run most of the operation from my pocket. I have specific, non-negotiable projects to finish every day, automatically, and this one work process has helped me build a massive body of work.
I now write 1.5-2 million words a year without working 16 hour days, or pulling all-nighters. Just a steady daily work process, with a large body of work that accumulates over time.
To discover the exact same work process that took me ten years of trial-and-error to perfect, enroll in my Momentum Maker program.
By piggybacking your new, daily work process on top of an existing habit (as simple as making coffee every morning) you can build a body of work that helps you achieve your goals.
I’ll see you inside!
Introducing: Momentum Maker
In this five-module program you’ll discover exactly how to build the habit of Automatic Discipline, coupled with a non-negotiable set of strong goals.
Using the NUDON formula you’ll finally finish the projects you start and build a massive body of work, over time… all while completing just four key tasks per day.
This hybrid system of productivity, project management, and goal-setting will help you build a life-long work practice that will help you achieve your long-term goals without struggling to get there.
Enroll today and begin your transformation immediately.
Here’s a little peek of what’s inside:
- One simple, little formula that will transform the way you work and help you finish projects quickly (without working yourself to the bone)
- A sneaky way to use the current myth of goal setting to your advantage (and how you can out-produce the others in your space)
- How to engineer willpower with Automatic Discipline (to help you complete your tasks each day even if you’re not motivated)
- Build a permanent habit of daily creative work (it’s almost like hypnotizing yourself into production mode)
- Why the old method of goal-setting doesn’t work (and a new way to set big goals you can actually reach)
- Four simple, daily tasks that will give you the life you want (even if you don’t have all the answers)
- One special moment every day that will become the core of your productivity process
- A simple framework to set your long-term goals, coupled with a weekly check-in process (so you can recalibrate and stay on target)
Without the right work strategy, all the goal-setting in the world won’t get you very far
- This isn’t some over-complicated system with 150 moving parts (where only the most-dedicated people will succeed)
- Whether you work in linear, or scatterbrained fashion you can adapt the system to work for you (unlike some of the most-famous systems on the market)
- The one weekly meeting you must have with yourself (and how to use this special meeting to keep your projects on track and moving-forward)
- The five-step, can’t miss work strategy to finish even the most-difficult projects (even if you don’t feel like working)
- Why this one special workspace will help you triple your productivity (and make your permanent, Automatic Discipline easier to develop)
- The actual number of days required to build a permanent work habit (and why the common wisdom is way off)
- How to failure-proof your creative practice by never running out of new offers for your clients (which will give you a lot more opportunities for success in your market)
What’s the NUDON Formula?
The NUDON formula is the core of the Momentum Maker creative work process. Although it sounds like an exotic pasta dish, it’s really a simple acronym to help you remember the Momentum Maker process:
- North Star
- Unbreakable Moment
- Daily work practice
- One project
- Never quit
When combined, these five elements become an unstoppable force of creative productivity. You will develop the mechanisms in place to build a massive body of work, like the true professional you are.
As creatives it can be very difficult to finish our best work. There are so many new ideas that come to us daily, it’s easy to get sidetracked with ‘shiny object syndrome.’
We get stuck on the endless hamster wheel of starting new projects repeatedly, and never finishing anything.
If we don’t finish our projects they don’t exist in the eyes of our clients. It’s our duty to finish our work so we can serve our clients at the highest level possible.
The ONLY emotional response marketing system that merges the timeless wisdom of the greatest copywriters and marketers of all time with what’s working NOW in 2023…
Into a repeatable, step-by-step process that anyone can use with ease.
That’s right.
This is the ONLY program where someone went through all the G.O.A.T.s of copywriting…
Dissected their work…
Reverse-engineered their brilliance…
Extracted their unique essence…
And put them all into ONE breakthrough step-by-step system that WORKS.
In fact, Breakthrough Conversions Academy is a completely NEW way to look at marketing and copywriting…
That will empower you to:
- Dramatically boost your current conversion rates and sales in an ethical way
- Gain unshakeable confidence in your copywriting and marketing skills
- Cut the time you need to create winning sales letters, emails, or ads in HALF
- Become a well-respected expert who pumps out winning copy left and right
- Quickly and consistently create high-converting funnels (for yourself or your clients)
- Feel safe and in control of your life, without feeling like an “impostor” or “fraud”
- Enjoy more wealth, health, and happiness in your business and in your life
EVEN IF:
…You’ve tried something like this before but failed
…You feel mortified each time you launch a new campaign
…You often struggle with “Impostor Syndrome” or “Blank Page Syndrome”
…You despise selling to others and hate hypey marketing campaigns
…You feel like you’re stuck in your copywriting or business career
Here’s How Breakthrough Conversions Academy Will Get You There
There are 9 foundational modules…
EACH one specifically engineered and battle-tested to give you the most no-nonsense practical help to consistently create persuasive marketing messages with ease.
These are:
Module 1: The Fundamental Principles of Direct Response Copywriting
In this foundational module, you’ll discover:
-
The PUREST essence of copywriting nobody talks about today (and believe me, I’ve looked…)
- The “Promise-Believability” Matrix… a unique new way to look at persuading people to buy
- Why – in 95% of cases – you aren’t really selling what you THINK you’re selling (And what you’re ACTUALLY selling through your product or service)
- The #1 way to melt away your prospect’s objections with ease… and turn them into devout BELIEVERS for life
- The “mother” of ALL copywriting formulas… Single-handedly responsible for BILLIONS of dollars in sales (and NO, it’s not “AIDA”, “PAS”, or “PPPP”)Eugene Schwartz’s 4 game-changing marketing secrets that revolutionized the marketing industry as we know it. (In fact, one of these is the sole reason why sales funnels exist today!)
- 7 proven ”quick-n-dirty” copywriting templates & checklists you can use to reliably pump out winning copy FAST – even if you’re a beginner
Module 2 The Psychology Behind Persuasive Copywriting & Copy-Thinking
I promise you’ve never seen a more advanced masterclass in emotional response marketing before.
In this module, you’ll discover:
-
The secret evolutionary psychology behind persuasive messages that NO ONE talks about
- A deep dive into the world of emotional persuasion… through the lens of the BEST emotional copywriters of all time
- How to identify & tap into your ideal prospect’s deepest NEGATIVE emotions like Shame, Fear, Anger, and Guilt
- How to identify & tap into your ideal prospect’s deepest POSITIVE emotions like Redemption and Unconditional Acceptance (Often-overlooked emotions that actually drive action like CRAZY!)
- The BEST way to infuse these powerful emotions into your “Big Ideas” and Headlines to make them 10X more effective!
- 7 core desires 99.9% of people constantly crave like crazy… and how to use these in your copywriting for maximum effectiveness
Module 3 The “No-Nonsense” 80/20 Marketing Research Process
Yes, yes – I know research isn’t the sexiest of topics out there…
But it’s an absolutely essential aspect of creating winning marketing campaigns.
So…
To make this important topic as painless and swift as possible, I scoured through thousands of pages of my notes…
Revisited scores of past projects I did with various clients…
And analyzed how the best of the best copywriters did their own research…
To come up with a totally UNIQUE blueprint for doing marketing research FAST, in a no-nonsense way.
That’s why, in this module, you’ll discover:
-
The REAL reason why research is soooo essential if you want to be successful
- The ONLY 8 things you need to look for while doing research. (Most people waste 10s of hours “mindlessly” researching… but armed with this list, you’ll cut your research time by 80%!)
- My custom-built “Ultimate Marketing Research Kit” that’s so effective… several past students have joined the program JUST to get access to this!
- 5 of the BEST places to find exactly what you’re looking for FAST in 2023
- How to know when you’ve done enough research… so you don’t spend any more time on it than needed!
- 6 sneaky research mistakes you NEED to avoid like the plague! (HINT: 95% of copywriters are guilty of at least one… Are you?)
- A simple process for finding the 7 key marketing campaign elements you need for winning campaigns
- Pulitzer Prize-winning reporter’s coveted “6W Method” to quickly and reliably do high-impact customer research if you’re short on time
Module 4 The “Sacred Trinity”: Big Ideas, Headlines, Leads
This is where the “rubber meets the road”…
Because Module 4 is all about the highest-impact copywriting elements out there:
Big Ideas, Headlines, and Leads… PLUS, how they actually relate to each other.
So in this module, you’ll discover:
-
Why I call these 3 the “Sacred Trinity”… and how these elements all relate to each other
- The mystical “Big Idea” concept… Demystified! (with plenty of practical examples, case studies, and even formulas!)
- Previously untold A-list copywriting secrets about attention-grabbing headlines. (If you’ve ever wanted to improve your Headline game… you’ll LOVE this part!)
- 6 of the greatest Lead “types” to start any sales message with ease… While building irresistible emotional desire in your prospect
- My simple 10-step framework for creating any type of Lead in 15 minutes or LESS
- My go-to “quick-n-dirty” Universal Lead Template you can copy-paste into ANY sales message to make it 3X more persuasive FAST
Module 5 The “Golden Thread” That Connects Your Big Idea With Your Offer
Once you know the secrets of the “Sacred Trinity”, it’s time to connect these elements with your Offer.
How?
Module 5 reveals everything.
Inside this game-changing masterclass, you’ll discover:
-
How to effectively use the “Neuroplastic Belief-Shifting” Framework in ANY sales message
- 6 things you NEED to know before weaving your “Golden Thread” (ATTENTION: Miss just 1 of these… and your entire marketing argument might crumble!)
- What NOT to do when identifying your “North Star”: The One Buying Belief!
- A super simple persuasive message template you can use to consistently pump out winning pieces of copy in just 30 mins (or less)
- 3 unique belief-shifting strategies that melt away objections with ease (And covert even the most skeptical of people!)
- How to do Proof Marketing RIGHT… without boring your readers to death
- Agora Financial’s secret “CPB Technique” that makes their front-end promotions so profitable (A method so powerful, even Evaldo Albuquerque, the highest-paid copywriter of all time SWEARS by it!)
- The 10 questions your prospects are always subconsciously asking when reading your copy… And how to pre-emptively answer them successfully!
Module 6 How to Make Your Competition Irrelevant by Using a Unique Mechanism
Our next topic is about Unique Mechanisms…
Which are essential in today’s world of “high-market sophistication” audiences.
During this module, you’ll discover:
-
What exactly is a “mechanism” (and why you also badly need one… especially today!)
- The crucial difference between “common mechanisms” VS. “Unique Mechanisms” (And how to make yours truly stand out!)
- How to find your unique mechanism in just 3 simple steps – even if you’re starting from scratch!
- DOZENS of practical unique mechanism examples used in all sorts of proven marketing campaigns (Some of which have generated over $1 BILLION!)
- The often-misunderstood (but critically important) difference between a Unique Mechanism (UM)… and a Unique Selling Proposition (USP)
- What never to call your Unique Mechanism… EVER! (Seriously… this one mistake can single-handedly invalidate your entire mechanism in an instant!)
Module 7 Once Upon a Time, There Was a “StorySelling Masterclass” That Rocked
Next up, Storytelling on STEROIDS! (which I like to call “StorySelling”)
In this module, you’ll discover:
-
The REAL reason why almost every single persuasive message needs to use storytelling
- The essential fundamentals of StorySelling you need to understand to create not just compelling stories… but PROFITABLE ones!
- Why focusing on the story itself isn’t enough – no matter how good it is… (And the often-overlooked “secret ingredient” of great storytelling!)
- The 4 “pillars” of highly effective StorySelling almost no one talks about
- How to create a kickass Character / Hero for your story that your audience will easily resonate with
- Ever heard of the “Hero’s Journey” before? You have? Well…that’s cool, and all… BUT did you know that there are actually TWO (2) journeys the Hero goes through, not just one? And this is THE single biggest point of difference between stories that are “meh”… and stories that are AMAZING!
- 7 proven story archetypes you can copy/paste into your marketing funnels for an easy conversion boost
- Where exactly to use these stories in your funnels (+ other useful tips)
Module 8 How To Create An Offer So Irresistible… Only a LUNATIC Would Ignore It
Once you have your “Big Idea”, Headline, Lead, Golden Thread, Unique Mechanism, and Stories…
It’s time to finally create an offer they can’t refuse!
So in Module 8, you’ll discover:
-
What exactly is a lucrative Offer (and how to make yours irresistible)
- The #1 principle of ridiculously good offers you must always start with (DO NOT ignore this… because otherwise, your offer will fall flat on its face!)
- How direct marketing TITANS like Claude Hopkins, Gary Halbert, Todd Brown, and Alex Hormozi approach irresistible offers (Including their popular frameworks!)
- The ONLY 8 core offer “types” you need to successfully launch any type of product or service
- Advanced risk-reversal strategies that melt away objections with ease… and know people off the fence like crazy!
- How to present your offer for MAXIMUM impact in MINUMUM time
- 5 proven offer blueprints you can steal and install in various parts of your sales funnels
Module 9 From “Master Structure” to Breakthrough Copy
In this strategic overview session, we’ll revisit the most important 80/20 principles of key topics like:
-
The Fundamental Principles of Direct Response Copywriting
- The Psychology Behind Persuasive Copywriting & Copy-Thinking
- The “No-Nonsense” 80/20 Marketing Research Process
- The “Sacred Trinity”: Big Ideas, Headlines, Leads
- The “Golden Thread” That Connects Your Big Idea With The Offer
- How to Make Your Competition Irrelevant by Using a Unique Mechanism
- Once Upon a Time, There Was a “StorySelling Masterclass” That Rocked
- How To Create An Offer So Irresistible… Only a LUNATIC Would Ignore It
- The Breakthrough Copy Development Process (with Real-Life Example!)
Sale page: https://gameofconversions.com/join-breakthrough-conversions-academy
Archive: https://archive.ph/PVt05
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